GBCORP BLOG · AI

Choosing an AI Chatbot Company: Grounded Answers or Confident Nonsense

Published June 25, 2022 · 6 min read

A chatbot that answers everything is a chatbot that makes things up. The one worth paying for answers from your own content, shows where the answer came from, and hands the rest to a person. That difference is the whole choice of an AI chatbot company.

Choosing an AI Chatbot Company: Grounded Answers or Confident Nonsense

An AI chatbot company sells conversation. What a business needs is correct answers, a graceful hand-off when there is no answer, and a record it can review. GBCORP builds chatbots grounded in the business’s own documents, products and policies, inside its own app or website, with the guardrails that make them safe to leave running.

What separates a useful chatbot

PropertyWhat it meansResult
GroundingAnswers drawn from your content, with the source shownCheckable
BoundariesMoney, contracts, complaints and health go to a personSafe
Hand-offA live person or a ticket, with the conversation attachedNo dead ends
ActionsBook, order, check status, update details, through your APIsUseful, not just talkative
LanguagesMultilingual, with brand rules per languageEveryone served
MeasurementResolution rate, hand-off rate, accuracy on an evaluation set, cost per conversationManaged, not guessed

Where the chatbot lives

Inside the business’s app and website, where the customer already is, and in the messaging channels customers use. The same assistant, the same content, the same rules everywhere. GBCORP builds the chatbot with the same team that builds the app, so it can act on the account, the order and the booking rather than only describe them.

Content is the product

A chatbot is as good as the content it answers from. The launch work is collecting policies, product information, service descriptions and the hundred questions staff answer most, and keeping them current. GBCORP provides an editor so the business’s team maintains the knowledge without a developer, and the evaluation set catches the day the content goes stale.

The first month

The chatbot runs with every hand-off reviewed and every unanswered question logged. The log becomes new content. Accuracy on the evaluation set, resolution without hand-off and cost per conversation are reported weekly. By the end of the month the business knows what the chatbot handles and what it should never handle, in numbers.

Checklist for choosing an AI chatbot company

  • Ask whether answers show their source; if not, walk away.
  • Ask what happens when there is no answer, and test it.
  • Ask what the chatbot can do, not only say: bookings, orders, status.
  • Ask for the evaluation set and the weekly accuracy report.
  • Ask where conversations are stored and who may read them.
  • Ask what it costs per conversation at your volume.

The numbers to expect

A grounded chatbot inside the business’s app or site within weeks, priced as a fixed first release on the GBCORP e-shop, with a support plan for content updates, evaluation and cost control. Businesses that launch with tight boundaries typically see the majority of routine questions resolved without a person within the first quarter, with the hand-off rate as the number that tells them where to add content next.

A worked example

A services business answers the same forty questions all day: opening hours, prices, what documents to bring, how to reschedule, where to park. The chatbot is grounded on the business’s own pages and a document of the forty answers, embedded in the app and the website. It can also act: check a booking, reschedule it, or start a new one through the app’s own flow. Anything about a complaint or a refund hands off to a person with the conversation attached. In the first month the log shows a dozen questions nobody had written down; they become content. By month two the resolution rate without hand-off is a number the business quotes to itself, and the front desk answers the calls that need a person.

Keeping the chatbot honest after launch

Every conversation is stored under the business’s own account and can be reviewed. The evaluation set, the real questions with the right answers, runs on every content change and every model update, so a policy edit that breaks an answer is caught before customers see it. Hand-off rate by topic shows where content is missing. Cost per conversation is tracked beside resolution rate, so a model change is a decision rather than a surprise. The business’s team updates content in the editor without a developer, and the support plan keeps the model, the evaluation and the analytics current.

Pricing a chatbot honestly

The first release, grounded on the business’s content and embedded in its app and site with hand-off and actions, is a fixed price on the GBCORP e-shop. The support plan is a known monthly figure covering content editor, evaluation runs, model updates and the weekly report. Model usage is passed through at cost and shown beside resolution rate, so the business knows what each conversation costs and can set a ceiling. There is no charge per conversation from GBCORP and no seat licence; a chatbot that handles more questions does not cost more to the business that built it.

Questions we hear first

Is it multilingual?

Yes, with brand rules and evaluation per language, and right-to-left layouts in the app.

Can it take payments?

It can start a booking or order that completes through the app’s own checkout; payments never pass through the chat.

Which model does it use?

The one that fits: hosted where quality justifies cost, private where data must stay in place. Nothing is locked to a vendor.

What if it says something wrong?

Grounding and boundaries make that rare; the log shows it, the evaluation set catches the pattern, and the content is corrected.

Where to start

The priced GBCORP AI Development and Automation product is the first release; the GBCORP AI development and machine learning hub lists the wider services. For the guardrails in depth, read where generative AI pays and where it pretends.

GBCORP operates across 17 countries on 4 continents through six pillars: AI & IT, Innovation, Sustainability, Infrastructure, Business Lounge, and EV's & Solutions.